Monday, April 9, 2007

April Meeting: Meet the Press Part 1: Extra, Extra! Pitching the LA Times

This month, join YP as we explore the secrets behind the perfect pitch and how to capture the attention of print media. Reporters from the LA Times will be sharing their thoughts on pitches and how PR professionals can adapt to the ever-changing landscape of the news industry.

Wednesday, April 18, 2007
6:00 – 6:30 P.M. – Networking
6:30 – 7:30 P.M. - Program

GolinHarris
601 W. Fifth St., Fourth Floor
Los Angeles, CA 90071
GolinHarris’s Website

Jean Guccione joined the Los Angeles Times as a staff writer in 2000. She has written about the Blake murder trial and the clergy sexual abuse scandal. She currently covers transportation. Before joining he Times, Guccione worked as a staff writer for the Los Angeles Daily Journal, the state's legal newspaper, and was an assistant bureau chief at the Times-Picayune in her hometown of New Orleans. She holds a bachelor's degree in journalism from the University of Southern Mississippi.

Randy Hagihara is senior editor for recruitment and director of the summer internship program at the Los Angeles Times. He has worked at a number of other California newspapers, including the San Jose Mercury News, the Oakland Tribune and the Peninsula Times Tribune in Palo Alto. A native of Los Angeles, he attended Cal State Northridge and Los Angeles Trade Technical College.

Parking:
Parking is readily available at the Pershing Square parking structure on Olive Street, between Fifth and Sixth Streets. Cost is $6 after 6 p.m. for parking.

Building Access:
Exit Pershing Square parking structure through the Olive Street exit. Go toward 5th Street, turn left and walk uphill until you get to Grand. You will see the Mellon Bank Building on the opposite corner and that is your destination.

Check-in at the security desk in the main lobby and ask them to buzz you up to the third floor for the YP meeting at GolinHarris.

Cost (pay by cash or check at the door)
$10 for YP Members; $15 for Non-members; $5 for PRSSA Members

RSVP:
To RSVP, please reply to this email by Monday, April 16. If you have any questions, please feel free to contact Phyllis Hu at phu@iwgroupinc.com or Bonnie Berkes at bberkes@jmprpublicrelations.com.

We hope to see you there!

Phyllis Hu & Bonnie Berkes
Program Co-Chairs, PRSA LA’s Young Professionals

2 comments:

Unknown said...

Eek! Looks like a meeting I'll miss -- but I am interested in finding out how the recent leadership shakeup and selling of Tribune Co. will affect the Times' coverage in the future.

Unknown said...

One big take away from this meeting was that reporters don't mind a call from us to be reminded about important news (especially if they once expressed interest). I was relieved to hear that from Jean Guccione.